Movie Monday: Tower Heist Gets Booted

We were supposed to witness a heist this weekend—as in Tower Heist, a comedy caper that was intended to yoke economic angst to a bevy of medium-wattage stars (Ben Stiller, Eddie Murphy, Alan Alda) and shoot straight to the top of the box office. But it appears as though Heist’s box-office crown was itself pilfered—by a cat burglar.

Puss in Boots, DreamWorks’ triumphant tabby, stayed atop the box office this week by scratching up another $33 million. The animated family movie lost just 3% of its audience week over week—an almost unprecedented non-drop, the experts at boxofficemojo.com tell us. Most films lose about half their audience from their first to second weekends, and prognosticators marvel when a movie drops just 20 or 30%. Over non-holiday weekends, no film that’s been released on more than 2,500 screens as ever had that small of a drop—ever. As far as DreamWorks is concerned, that makes Puss in Boots practically purrrrfect.

Tower Heist settled for runner-up status and $25.1 million, lower than expectations. But the film did outearn A Very Harold & Kumar 3D Christmas, so it (and we) can be grateful for that. The stoner film shocked and appalled its way to about $13.1 million—less than the $14.9 million the duo earned in 2008’s Harold & Kumar Escape from Guantanamo Bay. Perhaps results will be better for Harold & Kumar Enter Rehab.

But in truth, the whole industry has been down this fall. This was just the latest in a series of lackluster weekends, and that doesn’t bode well for the typically lucrative holiday moviegoing season. Time’s Richard Corliss quips, “If Hollywood were to commission a holiday number sung by Bing Crosby, with Yanni on the keyboards, it would be: ‘It’s beginning to look a lot like Christmas—in Greece.'”

Paul Asay

Paul Asay has been part of the Plugged In staff since 2007, watching and reviewing roughly 15 quintillion movies and television shows. He’s written for a number of other publications, too, including Time, The Washington Post and Christianity Today. The author of several books, Paul loves to find spirituality in unexpected places, including popular entertainment, and he loves all things superhero. His vices include James Bond films, Mountain Dew and terrible B-grade movies. He’s married, has two children and a neurotic dog, runs marathons on occasion and hopes to someday own his own tuxedo. Feel free to follow him on Twitter @AsayPaul.