Bethany Noel Mota is known by her YouTube followers simply as Bethany or Beth. A homeschooled California native, Bethany began uploading videos on YouTube at the age of 13, concentrating on fashion and beauty.
In the years since, Bethany has amassed a huge following and now has nearly 10 million subscribers. She has also partnered with other famous YouTube stars, along with clothing brands such Forever 21. She’s even appeared on the popular TV show, Dancing with the Stars.
As a YouTuber and social media influencer, Bethany is upbeat, kind and consistently bubbly. She emphasizes self-love and encourages fans to be their unique selves, while also promoting her own fashion and beauty trends. Language is occassionally an issue on her channel, as is sexual innuendo and some revealing outfits.
Bethany is positive above all else. She is kind and tries to make her viewers feel comfortable with who they are, often saying “be yourself.” She also promotes sustainable clothing brands; teaches viewers how to cook; and offers tips and tricks to young girls on their makeup, skin care, clothing and life choices.
Bethany’s boyfriend makes references to sex, libido, foreplay and how he wishes his girlfriend would wear less clothing. Bethany wears short shorts, crop tops and cleavage-baring tops. The camera gets up close shots of her body as she tries on clothes.
A guest in one video plays truth or dare with Bethany and twerks. He also makes a joke about stealing, bodily functions and infidelity.
Bethany doesn’t usually swear, but sometimes her boyfriend and guests use words like “d—,” “b–ch,” “h-ll” and “stupid.” The f-word is mouthed in one video. God’s name is misused occasionally.
This 24-year-old comedic vlogger promotes positivity and makes videos about fashion, beauty and cooking, though sexual innuendo and occasional profanity undermine that upbeat vibe.
Note: Plugged In’s YouTube channel reviews are not exhaustive summaries of everything viewers will find, but a representative sample of recent videos to give you a sense of the kinds of things you might expect to see.
Kristin Smith joined the Plugged In team in 2017. Formerly a Spanish and English teacher, Kristin loves reading literature and eating authentic Mexican tacos. She and her husband, Eddy, love raising their children Judah and Selah. Kristin also has a deep affection for coffee, music, her dog (Cali) and cat (Aslan).