Yep. We have another tidbit of Lady Gaga and Justin Bieber news for your impassioned consumption.
Drum roll please. Wait for it …
Lady Gaga has officially beaten mop-top Justin Bieber and become the first artist to rack up over 1 billion views on YouTube. Not that the teen cutie heartthrob is far behind. He’s currently at 965 million YouTube video views, according to Yahoo Music, and drawing an average of 3.98 million new gazes per day.
But that’s not all the news that’s fit to print on the subject. It seems that Gaga is also tops with Twitter critters—sporting 6.9 million followers versus the kid’s meager 5.9 mil. Facebook, you ask? Well, Bieber is liked by a sizable crowd of 14 million. But the Gaga one still owns him with over 21 million thumbs up.
Why all these comparisons between these two opposing pop stars? Well, that’s just the way it’s done in this new social networking age. Album sales? Radio plays? Old news. These days, it’s all about who racks up the most “followers” and “likes” and “views”—even though it doesn’t directly earn, to my knowledge, one red cent for the artist. And one cannot buy meat dresses with tweets alone, you know.
I remember, in my stone age youth, spending hard-earned cash each week to add the coolest new singles in my music collection and watching my favorites work their way up the charts. We all inherently know sales are still important in the industry, but are they as important as the hoards of tweet readers with cell phones in hand? Or Internet surfers who religiously grab their daily video fix?
It’s a strange new world.
P.S. Just in case you’re a Justin Bieber fanatic, don’t look so forlorn. The Bieb is gaining ground daily, and as you probably already know, he recently tweeted, “yes Im working on a real fragrance that will be in department stores next year… and by real I mean a fragrance that comes in a tight bottle and smells…” Let Gaga try and beat the kid in the smells department.
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