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Culture Clips

Number One

January 7-9
#1 MOVIE:
True Grit
PG-13
$15.0 million
December 27-January 2
#1 VIDEO SALES:
Resident Evil: Afterlife
R
#1 VIDEO RENTAL:
Salt
PG-13
2nd week at #1
#1 ALBUM:
Taylor Swift, Speak Now

77,000 units
5th nonconsecutive week at #1
#1 TRACK:
Katy Perry, "Firework
"
4th nonconsecutive week at #1
#1 TV DRAMA:

Desperate Housewives
ABC
8.7 million homes

#1 TV COMEDY:
Two and a Half Men
CBS
7.1 million homes (rerun)
8th week at #1
#1 TV REALITY/VARIETY/AWARD:
Undercover Boss
CBS
7.9 million homes
#1 CABLE TV SHOW:

The Closer
TNT
4.7 million homes
2nd week at #1
#1 GAME SALES:
Kinect Adventures!
506,483 units for the Xbox 360



Sources for #1s: Box Office Mojo, Billboard, SoundScan, Nielsen Media Research, Rentrak Corporation, VGChartz

CULTURE CLIPS is researched and written by Adam R. Holz with assistance from Paul Asay, Meredith Whitmore and Bob Hoose. It is edited by Steven Isaac.
Special Issue: 2010's Top 10s

Special Issue: 2010's Top 10s

Never mind that playwright David Ives said "lists are anti-democratic, discriminatory, elitist, and sometimes the print is too small." Because with death and taxes on the one hand, and our collective cultural love affair with Top 10s on the other, lists are one of modern life's constants. And so we offer, for your consideration, Plugged In's annual aggregation of entertainment tops:

TOP 10 MOVIES

Toy Story 3 (G) $415.0 million
Alice in Wonderland (PG) $334.2 million
Iron Man 2 (PG-13) $312.1 million
The Twilight Saga: Eclipse (PG-13) $300.5 million
Inception (PG-13) $292.6 million
Harry Potter and the Deathly Hallows: Part 1 (PG-13) $283.5 million
Despicable Me (PG) $251.3 million
Shrek Forever After (PG) $238.4 million
How to Train Your Dragon (PG) $217.6 million
The Karate Kid (PG) $176.6 million

Even though Toy Story 3 officially topped Box Office Mojo's list of the highest-grossing movies released in 2010, it wasn't actually the year's biggest movie. Avatar (PG-13), which was released in December 2009, earns that honor. James Cameron's sci-fi epic took in a whopping $476.9 million of its record-breaking $760.5 million North American gross (including the August re-release of Avatar: Special Edition) in 2010. Possibly even more interesting than that is the fact that none of the Top 10 movies of 2010 were R-rated. The highest-grossing R of the year, Martin Scorsese's Shutter Island, clocked in at a measly No. 17 with revenue of $128.0 million. As for the box office's overall performance in 2010, North American receipts totaled $10.56 billion, just shy of 2009's record haul of $10.6 billion and only the second time revenue has topped the $10 billion mark. Despite such seemingly strong performance, however, those revenues were significantly bolstered by the prevalence of higher-priced 3-D offerings. Actual movie attendance in 2010 fell considerably, 5.4% from 2009. Moviegoers purchased 1.35 billion tickets in 2010, the lowest number since 1996, when movie fans bought 1.33 billion tickets. [boxofficemojo.com, 1/1/11; usatoday.com, 1/3/11; hollywood.com, 12/29/10]

TOP 10 MOST-READ PLUGGED IN MOVIE REVIEWS

Avatar
(PG-13) 215,954 reads
The Book of Eli (R) 208,118
Inception (PG-13) 200,430
Alice in Wonderland (PG) 178,454
Despicable Me (PG) 166,579
How to Train Your Dragon (PG) 157,132
Iron Man 2 (PG-13) 154,883
To Save a Life (PG-13) 154,328
The Last Song (PG) 151,948
Dear John (PG-13) 150,773

[Plugged In Online's 2010 rankings are based on individual pageviews.]

TOP 10 DVD SALES

Avatar
(PG-13) 10.1 million units ($183.1 million)
Toy Story 3 (G) 9.0 million ($161.8 million)
The Twilight Saga: New Moon (PG-13) 7.8 million ($171.3 million)
The Blind Side (PG-13) 7.3 million ($100.1 million)
The Twilight Saga: Eclipse (PG-13) 7.1 million ($127.9 million)
How to Train Your Dragon (PG) 5.3 million ($105.5 million)
Despicable Me (PG) 5.1 million ($86.1 million)
Iron Man 2 (PG-13) 4.3 million ($113.3 million)
The Princess and the Frog (G) 4.5 million ($71.8 million)
The Hangover (R) 4.4 million ($61.6 million)

Total sales and rental revenue for DVD, Blu-ray and digital downloads of movies and television shows hit $18.8 billion in 2010 according to the Digital Entertainment Group, a decline of 3% compared to 2009 and the sixth consecutive yearly decline. Parsing the data more specifically, DVD sales and rentals dropped 11% to $14 billion, while Blu-ray disc sales and rentals surged 53% to $2.3 billion. Downloaded and streamed sales and rentals increased 19% to $2.5 billion. Sales in all formats combined were down 7% to $11 billion, while total rental revenue in all formats rose 2% to $7.8 billion. iSuppli analyst Tom Adams said of these trends in home entertainment spending, "We are seeing substantial growth in Blu-ray sales, but it is such a small part of the overall physical market that it just can't overcome steep declines in DVD." An interesting side note about DVDs: According to OCLC, a nonprofit library cooperative and research organization, public libraries in the United States lend an average of 2.1 million videos every day, more than the 2 million that Netflix ships, the 1.4 million picked up at Redbox kiosks and the 1.2 million rented at Blockbuster daily. [Digital Entertainment Group, 1/6/11; usatoday.com, 1/6/11; latimesblogs.latimes.com, 1/6/11; hollywoodreporter.com, 1/6/11; mwtnewsandviews.com, 8/10/10]

TOP 10 MUSIC ALBUMS

Eminem, Recovery
3.4 million units
Lady Antebellum, Need You Now 3.1 million
Taylor Swift, Speak Now 3.0 million
Justin Bieber, My World 2.0 2.3 million
Susan Boyle, The Gift 1.9 million
Lady Gaga, The Fame 1.6 million
Sade, Soldier of Love 1.3 million
Drake, Thank Me Later 1.3 million
Usher, Raymond v Raymond 1.2 million
Ke$ha, Animal 1.1 million

Album sales continued their precipitous plunge off a statistical cliff in 2010, down 12.8%, from 373.9 million units in 2009 to 326.2 million. The growth of digital album downloads (up 13%) once again could not offset an almost 20% decline in physical CD sales. And for the first time in the digital music era, total unit sales of all albums and tracks combined fell by 2.4%, to 1.51 billion units in 2010 from 1.55 billion units in 2009. Digital sales now account for nearly half (46%) of all music sales. Combining multiple albums, Taylor Swift sold the most last year (4.5 million), followed by Eminem (4.3 million), Lady Antebellum (3.9 million), Justin Bieber (3.7 million) and various soundtracks from Fox's hit show Glee (3.6 million). [Nielsen SoundScan, 1/5/10; billboard.biz, 1/5/10; variety.com, 1/5/10]

TOP 10 MUSIC TRACKS

Katy Perry feat. Snoop Dog, "California Gurls"
4.4 million units
Train, "Hey, Soul Sister" 4.3 million
Eminem feat. Rihanna, "Love the Way You Lie" 4.3 million
Taio Cruz, "Dynamite" 4.1 million
B.o.B. feat. Haley Williams, "Airplanes" 4.0 million
Usher feat. Will.i.am, "OMG" 3.8 million
Eminem, "Not Afraid" 3.4 million
Bruno Mars, "Just the Way You Are" 3.3 million
Taio Cruz feat. Ludacris, "Break Your Heart" 3.3 million
Lady Antebellum, "Need You Now" 3.2 million

Individual track downloads have been one of the lone bright spots for the music industry in the digital era. But that light began to fade in 2010, with track sales eking out a mere 1% growth, from 1.16 billion units in 2009 to 1.17 billion units in 2010. (For perspective, track sales in 2009 were up 8.3%.) [Nielsen SoundScan, 1/5/10; billboard.biz, 1/5/10; variety.com, 1/5/10]

TOP 10 CONCERT TOURS (NORTH AMERICA)

Bon Jovi
$108.2 million
Roger Waters $89.5 million
Dave Matthews Band $72.9 million
Michael Bublé $65.7 million
Eagles $64.5 million
Paul McCartney $61.8 million
Lady Gaga $51.0 million
James Taylor/Carole King $50.7 million
The Black Eyed Peas $50.5 million
John Mayer $49.9 million

Revenue from the Top 50 tours in North America fell 15%, from $2 billion in 2009 to $1.7 billion in 2010. Similarly, the number of tickets sold shrank 12%, from 29.9 million to 26.2 million. [Pollstar, 12/29/10]

TOP 10 NETWORK TV DRAMAS

NCIS
(CBS) 14.0 million homes (per week average)
The Mentalist (CBS) 12.0 million homes
NCIS: Los Angeles (CBS) 11.7 million homes
CSI (CBS) 11.0 million homes
Criminal Minds (CBS) 10.5 million homes
Grey's Anatomy (ABC) 10.3 million homes
Desperate Housewives (ABC) 10.1 million homes
The Good Wife (CBS) 9.7 million homes
Hawaii Five-0 (CBS) 9.6 million homes
CSI: Miami (CBS) 9.3 million homes

[Combined data from complete 2009-10 Season (Sept.-Sept.) plus Fall '10 rankings from Nielsen Media Research. NOTE: If the same series appears in both 09-10 data and Fall '10 data, the higher per-week average is used.]

TOP 10 NETWORK TV COMEDIES

Two and a Half Men
(CBS) 10.4 million homes (per week average)
The Big Bang Theory (CBS) 9.7 million homes
Modern Family (ABC) 8.7 million homes
Mike & Molly (CBS) 8.5 million homes
$#*! My Dad Says (CBS) 7.4 million homes
Romantically Challenged (ABC) 7.3 million homes
How I Met Your Mother (CBS) 6.7 million homes
Rules of Engagement (ABC) 6.2 million homes
The Middle (ABC) 6.2 million homes
Cougar Town (ABC) 5.9 million homes

[Combined data from complete 2009-10 Season (Sept.-Sept.) plus Fall '10 rankings from Nielsen Media Research. NOTE: If the same series appears in both 09-10 data and Fall '10 data, the higher per-week average is used.]

TOP 10 NETWORK TV REALITY/GAME SHOWS

American Idol
(Fox) 15.8 million homes (per week average)
Dancing With the Stars (ABC) 15.6 million homes
Undercover Boss (CBS) 11.3 million homes
Survivor (CBS) 9.1 million homes
The Bachelor (ABC) 9.0 million homes
America's Got Talent (NBC) 8.3 million homes
The Amazing Race (CBS) 7.9 million homes
The Biggest Loser (NBC) 7.3 million homes
The Bachelorette (ABC) 7.0 million homes
Extreme Makeover: Home Edition (ABC) 6.2 million homes

[Combined data from complete 2009-10 Season (Sept.-Sept.) plus Fall '10 rankings from Nielsen Media Research. NOTE: If the same series appears in both 09-10 data and Fall '10 data, the higher per-week average is used.]

TOP YAHOO! SEARCHES

BP Oil Spill
World Cup
Miley Cyrus
Kim Kardashian
Lady Gaga
iPhone
Megan Fox
Justin Bieber
American Idol
Britney Spears

[yearinreview.yahoo.com/2010/us_top_10_searches]

TOP 10 MOST-WATCHED YOUTUBE VIDEOS

Justin Bieber feat. Ludacris, "Baby"
429.9 million views
Shakira, "Waka Waka (This Time for Africa)" 273.9 million
Eminem feat. Rihanna, "Love the Way You Lie" 256.3 million
Eminem, "Not Afraid" 180.6 million
Justin Bieber feat. Jaden Smith, "Never Say Never" 130.6 million
Rihanna, "Rude Boy" 126.2 million
Justin Bieber, "Never Let You Go" 111.9 million
Lady Gaga, "Alejandro" 115.8 million
Justin Bieber feat. Usher, "Somebody to Love" remix 115.2 million
Lady Gaga feat. Beyoncé, "Telephone" 110.8 million

YouTube reported its most-watched videos and most-watched music videos as of the end of November 2010. Last year we combined those two lists into one that included everything from Miley Cyrus' "Party in the U.S.A." to a Twilight movie trailer to "Evian Roller Babies." We used the same methods this year, but music videos surged so much that nothing else made the Top 10. The most watched non-music video of the year was "Bed Intruder Song!!!" which garnered 62.8 million views. (The tallies noted are as of Jan. 6, 2011.) [youtube-global.blogspot.com, 12/12/10; youtube.com]

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